
Small Business News
American Express Announces 2021 Small Business Saturday Campaign
by Fioney Staff
With the 12th annual Small Business Saturday just around the corner, American Express has announced details about its 2021 campaign. This year's Small Business Saturday will be observed on November 27th. Ahead of that date, Amex is rolling out a new marketing campaign, Google Shopping collaboration, an online marketplace for Black-owned businesses, and more. First, American Express has launched a nationwide marketing campaign. This includes once again offering free downloadable... 
Small Business News
Small Business Saturday Sales Reach Record $19.8 Billion
by Fioney Staff
On November 28th, Small Business Saturday was celebrated once again. This year's event was the 11th to occur as the Amex-founded retail holiday celebrated its 10th anniversary. Now, new figures suggest that the 2020 installment of Small Business Saturday was a success, with total sales nearing $20 billion. According to the American Express 2020 Small Business Saturday Consumer Insights Survey, this year's event brought a total of $19.8 billion in... 
Small Business Tips
Small Business Saturday 2020: Tips For Celebrating the Pandemic-Era Event
by Fioney Staff
With November already well underway, Small Business Saturday is now just around the corner. Of course, the 2020 edition — which will be celebrated on November 28th — will be unlike any other in the shopping holiday’s now decade-long history. Nevertheless, there are still plenty of ways for small businesses to take advantage of this nationwide promotion, increasing their sales and wooing new customers in the process. Whether you’re operating... 
Small Business News
2019 Small Business Saturday Spending Reaches New Record
by Fioney Staff
After weeks of anticipation, this past weekend, the big day finally arrived: Small Business Saturday. What's more, early numbers suggest this year's event was a hit. According to the 2019 Small Business Saturday Consumer Insights Survey — released by American Express and the National Federation of Independent Business — Americans spent $19.6 billion at independent retailers on Saturday, November 30th. This marks a new record for Small Business Saturday, which celebrated its... 
Small Business News
Small Business Saturday Spending Reported to Be Record $17.8 Billion
by Fioney Staff
On November 24th, the 2018 edition of Small Business Saturday took place — and it seems that consumer's across the country came out for the occasion. According to the just-released 2018 Small Business Saturday Consumer Insights Survey from American Express and the National Federation of Independent Business, it is estimated that shoppers spent a total of $17.8 billion at small business retailers and restaurants this past Saturday. That figure marks a new... 
Small Business News
Small Business Saturday Plans Expansions for 2018 Event
by Fioney Staff
With Black Friday now officially underway (following a preamble of early sales and Turkey Day shopping), another retail holiday is just ahead: Small Business Saturday. Founded in 2010 by American Express, the annual event that encourages consumers to visit their local shops and restaurants has grown tremendously, with 2017's totals coming in at nearly $13 billion spent. As CNBC reports, this year Small Business Saturday will continue to expand, debuting in... 
Small Business News
How Florida Could Make Small Business Saturday a Holiday
by Fioney Staff
A day originally concocted by a credit card company could soon become a real type of holiday in the Sunshine State. According to the Orlando Sentinel the Florida State Senate has proposed a bill that would make Small Business Saturday, the Saturday after Thanksgiving, a tax holiday. Similar to how many states offer consumers breaks for back to school shopping one weekend a year the bill would allow shoppers to purchase...